Built by someone who has shipped a product.
Not a salesperson.
Bouncingsprout Studio exists to help people explore whether an idea is worth building — and to reduce the risk of spending money on the wrong thing.
Why I created Bouncingsprout Studio
I created Bouncingsprout Studio around a simple observation.
Launching software has become dramatically cheaper.
Launching the wrong software is still incredibly expensive.
AI has transformed software development, but it hasn't replaced experience, product thinking or good judgement.
The real challenge isn't writing code anymore.
It's deciding what should be built in the first place. That's where I believe people with ideas need the most support.
Why work with me?
I've built and launched my own product, so I understand the realities of turning an idea into something people actually use.
That means I've experienced the same challenges many people face — figuring out the smallest useful version, launching through the app stores, listening to feedback, improving the product and making difficult decisions about where to invest time and money.
I'm not approaching your idea from theory.
I'm approaching it from experience.
My role is to combine modern AI-assisted development with practical product thinking, helping you find out whether the idea is worth pursuing — and, if it is, to launch sooner while avoiding expensive mistakes.
What I believe
I believe you shouldn't need venture capital just to test an idea.
I believe the first version of every product should be as small as possible.
I believe honest advice is more valuable than telling people what they want to hear.
If I don't think your idea is ready — or I don't believe I'm the right person to help — I'll tell you.
Because building the wrong product quickly is still building the wrong product.
“The Bouncingsprout team combine, unusually, the skills of being highly technical with also being very easy to talk to. They know what you're talking about even when you don't, and they turn it into digital wizardry that works even better than you imagined.”
Holly Brockwell
What guides every project
Reduce Risk
Explore the idea properly before investing in development.
Move Fast
Get something in front of real people sooner, then improve with confidence.
Stay Lean
Every feature should earn its place. Simple products are easier to launch, easier to improve and more likely to succeed.
Build What Matters
Focus on solving real problems — not building impressive feature lists.
Still building.
Alongside Bouncingsprout Studio, I continue to build and grow Toiletly, a platform helping people find public toilets when they need them most.
Continuing to build my own product keeps me close to the realities of modern software development — from launching new features and responding to feedback through to marketing, infrastructure and long-term product growth.
It's the same mindset I bring to every idea we explore together.
Every idea starts with a conversation.
If you have a problem you'd like to explore, let's see whether I'm the right person to help.